The team
People behind the perspective.
Creative leadership. Digital depth. A shared understanding of people.
Vanessa Ferrelli.
Founder & Creative Director
Vanessa has spent over a decade building brand communications for healthcare, financial services, and consumer lifestyle companies. Her work lives at the intersection of strategy and storytelling — where a brand's identity becomes its most powerful asset.
Before founding EPK Media, she led creative and communications initiatives for clients ranging from Fortune 500 pharmaceutical companies to emerging consumer brands. She brings the same rigor and craft to every engagement, regardless of scale.
Focus areas
- Brand identity & positioning
- Editorial design
- Healthcare communications
- Executive communications
Kristina Villarini.
Director of Strategy & Content
Kristina brings a journalist's instinct and a strategist's discipline to every project. With a background in broadcast media and content development, she shapes the narratives that move audiences — and the brands behind them.
Her experience spans editorial, digital, and experiential content across healthcare, lifestyle, and financial services sectors. She is the connective tissue between a brand's story and the people it's meant to reach.
Focus areas
- Content strategy
- Narrative development
- Digital communications
- Media relations
Selected experience
ZINK
Editorial storytelling · Video production
ZINK
Editorial storytelling · Video production
Behind the lens with Nigel Barker for ZINK. Capturing the creative process and the people who bring it to life.
Built for brands that move people.
We work with organizations that understand the power of a well-told story. If that sounds like you, we'd love to hear what you're building.